✳ Next cohort opens ___ · 10 fully-funded seats

60 Days
to Self Freedom

A Moroccan Women Transformation Journey

From zero digital skills to a real e-commerce business — and your first sale.

A 60-day live course · 24 modules · WhatsApp cohort · we teach you to open your own YouCan/Shopify store and sell real products — you keep 100% of your business.

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Chapter One · The Reality

A generation of women ready to work — with no clear path.

Across Morocco and the diaspora, thousands of women — students, mothers, divorced women, unemployed graduates — have talent, time, and ambition. What they lack is a safe, dignified, practical path to real income.

They have a phone. They don't yet have the skills to choose products, create content, run ads, or manage delivery. We give them the path — step by step.

The Moment · Why Now

Why Morocco. Why now.

Morocco has the youngest, most connected generation of women in its history. Smartphones in every hand, ambition in every home, and a digital economy waiting to be built.

92%
Reach
of Moroccans are online (DataReportal 2025).
+20%
Growth
annual growth in online payments, 2024 (Bank Al-Maghrib).
74%
Demand
of Moroccan women want their own business — only 27% do (Mastercard 2025).
The Mission

Open the door to halal online income — everywhere.

A modern, dignified, practical path to self freedom. Through e-commerce, digital skills, and real mentorship, we help Moroccan women turn their homes into workplaces, their ideas into businesses, and their ambition into income.

Dignity
Confidence
Education
Freedom
Cohort 01 · Forming Now

The first ten stories. Written by you.

We didn't invent graduates. Cohort 01 is being selected right now. Every woman accepted is filmed, celebrated, and given founding-cohort attention — because your story will open Cohort 02.

Seat 03 of 10
Reserved · Founding Cohort

Your story here

Filmed daily. Featured in the documentary. Full mentor priority. Lifetime alumni access.

Seat 04 of 10
Open

Your story here

Same rules for every woman: build a real store, sell a real product, keep 100% of what you earn.

Seat 05 of 10
Open

Your story here

On day 60, your name, photo, revenue and store will be published here — with your permission — to open the door for Cohort 02.

🎥
Documented daily
Every step of your 60 days professionally filmed and edited.
📊
Transparent, with your permission
Real revenue, real orders — nothing shared without your explicit sign-off.
🚀
Founding-cohort perks
Lifetime alumni access, first pick of Cohort 02 mentorship, and a permanent spot in the story.
Claim your seat →
10 total seats · applications reviewed weekly · free for accepted women
Chapter Two · The Concept

The Concept.

60 days.  10 women.  1 national story of transformation.

60-day immersive journey
Live, learn & build together — every day.
5 influencers + 5 everyday women
Two worlds. One shared mission.
Real businesses, real sales
Not theory. Actual revenue in 60 days.
Filmed daily
A documentary Morocco has never seen.
Who It's For

Talent is everywhere. Opportunity is not.

This journey is built for the beginner — and powerful for anyone with a product or a following.

Beginner women

Never worked online — we start from the very first click.

Students & graduates

Turn spare hours and unused degrees into income.

Mothers at home

Build a business without leaving the house.

Women starting over

A dignified new beginning and independent income.

Craft & local product owners

Sell handmade & Moroccan products to the whole country.

Content creators

Convert your audience into a real store and revenue.

Unemployed & ambitious

A real skill and a real business in 60 days.

Work-from-home seekers

Flexible income on your own schedule.

What They Will Learn

24 modules. From zero to first sale.

Every module ends with something real: a store, a product, content, a sale.

01

Entrepreneur Mindset & Financial Freedom

Confidence, discipline, and the 60-day commitment.

02

Digital & Online Business Basics

Phone, laptop, Gmail, Drive — safe online life.

03

E-Commerce Foundations (Morocco)

How online shopping really works, and the Moroccan buyer.

04

E-Commerce Business Models

COD dropshipping, private label, handmade, digital products.

05

Global Marketplaces & Platforms

Amazon FBA, TikTok Shop, Etsy, Jumia — when to use each.

06

Product Research & Winning Products

Minea, Pipiads, AliExpress — what actually sells.

07

Market & Competitor Research

Sizing demand, spying on competitors, finding your gap.

08

Sourcing & Suppliers

Local, Alibaba, 1688 — samples, QC, and true landed cost.

09

Branding & Visual Identity

Name, logo (Canva), colors, packaging, brand voice.

10

Building Your Online Store

YouCan step-by-step, Shopify overview, COD checkout.

11

Product Pages & Conversion

Photos, descriptions, offers, upsells, trust badges.

12

Content Creation (Video & Photo)

Phone filming, UGC style, CapCut editing, product photos.

13

Copywriting & Persuasion

Headlines, AIDA/PAS, ad copy, WhatsApp scripts.

14

Organic Marketing & Influencers

TikTok, Instagram, Facebook, Moroccan micro-influencers.

15

Meta Ads (Facebook & Instagram)

Business Manager, Pixel, first safe test budget.

16

TikTok Ads

Ads Manager, spark ads, targeting, creative testing.

17

Ads Analytics & Scaling

CPM, CTR, ROAS, CBO/ABO, retargeting, kill/scale.

18

WhatsApp Sales & Customer Service

Business setup, confirmation flow, objection handling.

19

COD, Delivery & Fulfillment

Sendit, Ozonexpress, Cathedis, refused parcels, cash flow.

20

Operations, Systems & Team

Order management, SOPs, when & how to hire help.

21

Finance, Pricing & Profit

Margin, breakeven, ROAS vs profit, cash flow with COD.

22

Legal, Tax & Business Setup (Morocco)

Auto-entrepreneur, CNSS, patente, invoices, e-com taxes.

23

Analytics, AI & Automation

GA4, ChatGPT, n8n — AI tools that save you time.

24

Scaling, Career & Graduation

Scale, agency/e-com jobs, freelancing, final pitch.

Meet the Mentors

Real Moroccan operators. Not gurus.

Every mentor runs an active e-commerce business in Morocco. Every week you get their time, not a pre-recorded pitch.

Lead Mentor · E-commerce

Cohort 01 · Name coming soon

Runs a live YouCan store since 2022. Teaches product research, store setup, and daily ops.

Ads Coach · Meta & TikTok

Cohort 01 · Name coming soon

Manages 6-figure MAD monthly ad spend. Teaches the first safe test budget and how to read results.

Content & UGC Coach

Cohort 01 · Name coming soon

Films with a phone, edits in CapCut. Teaches the videos and photos that actually sell to Moroccan buyers.

Finance & Legal Coach

Cohort 01 · Name coming soon

Auto-entrepreneur specialist. Walks you through registration, invoices, taxes, and real profit calculation.

Mentor names, photos, and LinkedIn profiles are published before every cohort opens. All mentors are verifiable — LinkedIn + a live Moroccan store you can visit.

Why Choose 60 Days

Everything you get. Nothing hidden.

A serious program. Real mentorship. A real business at the end.

Watch on any device

Phone, laptop, tablet — the course follows you everywhere.

Download for offline

Save every lesson to your phone — study without internet.

WhatsApp cohort

Private group of 10 women + mentors — daily Q&A and support.

Verified certificate

Verifiable graduation diploma — share on LinkedIn & your CV.

Alumni community for life

Stay connected with graduates from every cohort — forever.

Real templates & tools

Sales scripts, ad calculators, product-research sheets — download & use.

The 60-Day Journey

Eight weeks. Eight transformations.

01Week

Digital basics & mindset

From fear of the screen to a daily routine and working accounts.

02Week

E-commerce foundations & market research

Understand the Moroccan market and find a real opportunity.

03Week

Product sourcing & business model

A supplier quote, a landed cost, and a chosen product.

04Week

Branding & store setup

A brand kit and a live, order-capable store.

05Week

Content & UGC creation

10 posts and 3 videos, ready to publish.

06Week

Sales, WhatsApp, COD & delivery

Scripts, confirmation flow and the order-to-cash system.

07Week

Ads & launch

A first safe ad test and the real launch.

08Week

Finance, optimization & final pitch

Know the profit, optimize, and present the business.

For Sponsors & Partners

Put your brand inside the story.

Not an ad people skip — a national transformation followed for 60 days and re-watched forever. Daily content, a full documentary, sponsored modules, product integrations, and transparent impact reporting.

Supporter
Partner
  • Logo on official content & channels
  • 2 co-branded social posts
  • Named in the impact report
  • Evergreen placement
from MAD ___
Gold Partner
Most popular · category-exclusive
  • Everything in Supporter
  • 1 sponsored module + 4 product integrations
  • Product featured in 8 daily clips
  • Co-branded case study
from MAD ___
Title Sponsor
Headline · one only
  • Everything in Gold
  • Named presence in the documentary
  • 1 press release + media inclusion
  • Sole title & category exclusivity
from MAD ___
Request the Sponsor Pack →
Common Questions

Answered plainly.

I've never used a computer. Can I still join?

Yes. Module 2 starts from the very first click — how to use email, save a file, install Canva. If you have a smartphone, you can do this program.

Is this really free?

Yes. 100% free for the 10 women selected per cohort. Fully funded by our sponsors — you never pay anything. No hidden charges. No upsells.

Do you take a cut of my sales?

Never. Your store, your customers, and your profits are 100% yours. We don't own your business, we don't hold your money, we don't take commissions.

Is this dropshipping?

Not necessarily — we teach you to CHOOSE among 6 business models: COD dropshipping, private label, handmade, digital products, wholesale, print-on-demand. You pick what fits you.

Do I need money to invest in products?

No. Multiple business models require zero inventory (COD dropshipping, digital products, affiliate). We show you how to start with 0 MAD if that's your situation.

What if I miss a day?

Every lesson is recorded and downloadable. Life happens — you can catch up any time within the 60 days. Your mentor is one WhatsApp message away.

Do I get a certificate?

Yes. Graduates receive a verifiable diploma with a unique link that any employer can check. Many alumni use it to get remote jobs and freelance work.

What if I don't finish?

You keep everything you built — your store, your skills, your community access. No penalty. But we do only select women serious about the 60-day commitment.

Apply to Join

Your 60 days start here.

Only 10 women per cohort. We select for ambition and commitment — not experience. Tell us your story.

Free for the 10 selected women.

The program is fully funded by our sponsors — no participation fee. Your store, your skills, and your income stay yours. After the 60 days you keep your business and join our alumni community.

Selection criteria
Moroccan womanComplete beginner welcomeSerious & committed Available for the 60 daysA smartphoneWilling to be filmed
Apply Now →